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Media
Marketing
Future of TV
‘We had to take full ownership of data’: Why Denmark’s biggest news site cut reliance on Google’s tech
Duopoly
Video Anywhere
Brands in Culture
The Confessions
Media
Marketing
Future of TV
Tim Peterson
Senior reporter
tim@digiday.com
The Programmatic Publisher
‘One unified stream’: The days of separate programmatic ad sales teams are ending
by
Tim Peterson
Video Anywhere
Twitter is emphasizing the on-demand side of live for new shows ahead of NewFronts
by
Tim Peterson
Video Anywhere
‘Everyone was a bit suspicious’: Scarred news publishers are wary of Facebook’s latest Watch gambit
by
Tim Peterson
Video Anywhere
Why media companies are shifting their attention from Facebook to YouTube
by
Tim Peterson
Video Anywhere
With an eye on TV ad budgets, YouTube debuts search-based video ad targeting
by
Tim Peterson
Video Anywhere
How podcaster Gimlet Media is targeting Hollywood
by
Tim Peterson
The Programmatic Publisher
Inside BuzzFeed’s pivot to programmatic advertising
by
Tim Peterson
The Programmatic Publisher
The New York Times has folded its programmatic sales team into its larger ad sales org
by
Tim Peterson
Marketing on Facebook
Facebook’s branded content program loses its luster
by
Tim Peterson
Marketing on Facebook
Facebook pitches brand-safe video ad buys for $750,000, but lack of control irks buyers
by
Tim Peterson
Publishing on Facebook
Despite subsidies disappearing, some publishers see hope for Facebook Live post-algorithm change
by
Tim Peterson
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