Seb Joseph

Seb Joseph

The Confessions

Confessions of a former agency innovation head: ‘It’s all smoke and mirrors to get more money’
Agency Culture

Media agency execs rethink the bigger-is-better mindset
Future of TV

Premier League edges closer to pulling live-streaming switch
Marketing on Platforms

How four brands are changing their Snapchat strategies
The Creator Economy

How Adidas is using micro-influencers
Agency Culture

Publicis boss Arthur Sadoun on why staff turnover is among his chief concerns
Agency Culture

From chatbots to treasure hunts, agencies get creative in recruiting new workers
Content & Commerce

How Nike is using digital channels to drive sales
Future of TV

Why ITV sees upside in a Netflix-like ad-free service
Marketing on Platforms

Beware of the hype that surrounds voice search advertising
Content & Commerce

Inside football startup Dugout’s plan to help clubs turn content into cash
Marketing on Platforms

Snapchat’s Cannes pitch: Bigger isn’t better
Marketing on Platforms

Gocompare.com uses automation to identify and show its best-performing TV ads

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