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What the rise of the niche and nano-creator means for influencer marketing
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Seb Joseph
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Future of TV
‘TV should build a walled garden’: ITV on the realities of TV addressability
Media
‘We’re moving in the right direction’: Pernod Ricard makes data transparency a priority
Agency Culture
In the #MeToo era, agency bosses worry diversity hiring will lead to tokenism
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Data Regulation
How Oasis Fashion is protecting its marketing data from GDPR
Experimental Channels
Audi wants to turn its AR app into a personal showroom
Media
Inside Amazon’s UK media and advertising growth ambitions
Media
How the NFL UK plans to keep fans engaged post-Super Bowl
Marketing on Platforms
Advertisers are using Facebook’s news-feed revamp to get bigger media budgets
Future of TV
Advertisers rethink YouTube influencer strategies after YouTube cuts small creators
Media
Ad quality rises to the top of the agenda for media agency reviews
The Programmatic Marketer
Consumer goods brands are looking more at performance-based ads
Marketing on Platforms
Rovio, the company behind ‘Angry Birds,’ changes how it monetizes mobile gaming
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