Seb Joseph

Seb Joseph

Navigating Economic Instability

Tariffs, inflation and the ad market’s race for flexibility
Advertising around Politics

The definitive guide to what’s in and out (so far) in Trump’s second presidential term
The Programmatic Publisher

Publishers want more control over programmatic. Some are finally making it happen
Life Beyond the Cookie

Google’s latest Chrome update leaves third-party cookie phase-out as unclear as ever
Publishing in the Platform Era

LADBible Group CEOs plan for growth: £200m, IP, M&A and more
The Programmatic Marketer

Amazon’s DSP ambition: Becoming the primary DSP for advertisers
Data Regulation

Telcos in ad tech, haven’t we seen this movie before?
The Programmatic Marketer

‘Curation can be a vacuous term’: The Trade Desk plans to redefine ad quality outside the walled gardens with Sincera
The Programmatic Marketer

The Trade Desk announces plans to acquire Sincera
The Programmatic Marketer

Mars Petcare is testing direct SSP buying for CTV ads
Marketing on Platforms

Meta follows Musk’s lead on censorship — but ad industry keeps its distance from panic
Brands in Culture

Cultural relevance is big business as marketing and entertainment collide — and M&A is cashing in
The 2025 Notebook

What won’t happen in 2025

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