Seb Joseph

seb@digiday.com

Life Beyond the Cookie

‘Lack of commercial incentive’: Google’s third-party cookie delay is a flip to procrastinators

17 hours ago | By Seb Joseph
Google

A medida que la desaparición de las cookies de terceros por parte de Google se alarga, el debate sobre las audiencias definidas por el vendedor se endurece

By Denny Alfonso
Life Beyond the Cookie

As Google’s demise of third-party cookies drags, debate over seller-defined audiences hardens

By Seb Joseph
Navigating Economic Instability

Global economic crisis sparks reappraisal of online ad spending by brand marketers

By Seb Joseph
Managing Through Crisis

The downturn ad economy: A tale of two narratives

By Seb Joseph
Marketing on Platforms

‘This isn’t a theoretical construct’: Brainlabs, Fanbytes CEOs on why influencer marketing can power global expansion

By Seb Joseph
The Programmatic Marketer

Caught between resignation and resistance, ad industry grapples with the prevalence of ‘made-for-advertising’ sites

By Seb Joseph
Modern Retail

‘La publicidad ha sido golpeada’: La crisis de las criptomonedas ha creado un vacío en la industria

By Seb Joseph
Gaming & Esports

The great gaming consolidation trundles on despite economic downturn

By Seb Joseph
Navigating Economic Instability

Even digital will feel the pinch as media buyers cut forecasts amid a rising tide of anxiety

By Seb Joseph | and Ronan Shields
Gaming & Esports

Faze Clan is a public company: the rewards are just as big as the risks

By Seb Joseph
Navigating Economic Instability

For now, ad prices are decoupled from the economy

By Seb Joseph
Managing Through Crisis

‘Everything is getting squeezed’: Half a year in, the economic crisis is contorting ad spending

By Seb Joseph

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