Seb Joseph

‘Clearly underinvesting’: Some of the world’s biggest marketers pledge to direct more media dollars to minority-owned business

As YouTube adopts new standards, the transition from brand safety to suitability is accelerating

‘Necessity drives innovation’: Despite the economic downturn, upstart agencies are finding their way to launch

‘There’s still a lot of hand-holding’: McLaren focuses on turning revving advertiser interest in esports into more media dollars

‘We want to be as frictionless as possible’: Samsung ramps up its pitch to advertisers across Europe

‘Real change will happen when there’s an eight-figure problem for agencies’: Confessions of a creative strategist on taking action on diversity issue

‘We’re at the crux of it’: How TikTok rival Triller is brashly pitching advertisers

On LinkedIn, Black anti-racist campaigners worry they’re being censored

‘Green shoots of recovery’: Advertisers eye Q4 with guarded optimism

‘Now is time to come up with pivot plans:’ e-commerce is driving media spending over the holidays

‘The next billion-dollar sports franchise could be in esports’: Former Turner president David Levy on why his latest venture is in the burgeoning category

‘We want to drive more transactions’: As e-commerce sales accelerate, more media dollars are going to Pinterest

Snapchat is pitching high-frequency, high-reach ‘Platform Burst’ ad campaigns