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Media
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How Adidas is using WhatsApp as a direct marketing channel
Duopoly
Video Anywhere
Brands in Culture
The Confessions
Media
Marketing
Retail
Saya Weissman
Assistant Editor
saya@digiday.com
@sweissman
How the Clippers’ ‘We Are One’ slogan came about
by
Saya Weissman
Confessions of a small agency partner
by
Saya Weissman
Interns, do you give good phone? DDB is on the line.
by
Saya Weissman
The state of brands on YouTube in 5 charts
by
Saya Weissman
Meet the embodiment of the new agency creative
by
Saya Weissman
Smash! Crush! Blast! Inside GE’s Spring Break destruction porn
by
Saya Weissman
The #myNYPD hashtag snafu feeds social media fails industrial complex
by
Saya Weissman
What brands should learn from General Mills’ Facebook fiasco
by
Saya Weissman
The 10 habits of highly effective ad creatives
by
Saya Weissman
These brands wanted you to puff and retweet on 4/20
by
Saya Weissman
Advertising award shows have a spotty gender-balance record
by
Saya Weissman
There’s a push to make photoshopped models in ads illegal
by
Saya Weissman
What you need to know from Tony Hsieh’s Playboy interview
by
Saya Weissman
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