Ross Benes

Ross Benes

Member Exclusive

Publishers can no longer rely on Trump to drive subscriptions
The Programmatic Publisher

Study: Top publishers like The New York Times and The Washington Post lose $3.5 million a day to domain spoofing
Publishing in the Platform Era

For women’s lifestyle publishers, porn searches are traffic boons
The Confessions

‘Everyone wants to point a finger’: Confessions of a programmatic exec at a publisher
The Programmatic Publisher

LittleThings boosted ad rates by 20 percent with video header bidding
The Programmatic Publisher

The Financial Times got 24 ad exchanges to stop spoofing its site
The Programmatic Marketer

DSPs are under pressure to adopt ads.txt
Marketing on Platforms

Snapchat’s programmatic ads fetch $3-$8 CPMs
Marketing

The state of video ad fraud
The Programmatic Marketer

Blast from the past: Why old ad fraud tactics won’t die
Media

To deal with native ad pains, Vox Media brings distribution in-house
Marketing on Platforms

Why political ads on Facebook will still slip by human reviewers
The Programmatic Publisher

‘Doing more with fewer’: Why Turner cut its SSPs from 30 to 6

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