Ronan Shields

Ronan Shields

Member Exclusive

Ad Tech Briefing: The Trade Desk’s ‘changing of the guard’ and a ‘sign of the times’

16 hours ago
Member Exclusive

Ad Tech Briefing: Disney and Mediaocean sound the death knell for the I/O
Member Exclusive

Ad Tech Briefing: Criteo makes self-serve push with GO, targeting SMB growth
The Programmatic Marketer

The Trade Desk shakes up Identity Alliance payouts, with a new focus on incrementality
Member Exclusive

Ad Tech Briefing: IAB Tech Lab accelerates push to make agentic AI more practical
The Programmatic Marketer

Publicis vs. The Trade Desk isn’t really about transparency – it’s about who gets the margin
Member Exclusive

Ad Tech Briefing: The industry is rethinking its foundations as a new world order is established
Member Exclusive

Ad Tech Briefing: Embattled, embittered and determined
Media Buying

The Rundown: Ad tech’s performance in 2025 was overshadowed by AI concerns and Big Tech
Strategizing for the Future

Yahoo pauses IAB membership amid a series of quiet cost-saving measures
Member Exclusive

Ad Tech Briefing: Criteo named first ad tech partner to OpenAI’s ChatGPT ad pilot
The Programmatic Marketer

Despite 2025 revenue beats, The Trade Desk’s stock price falls sharply after earnings update
Member Exclusive

Ad Tech Briefing: As AI promises ‘transparency,’ more light is shed on the ad tech tax

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