Save $300
on any 2025 Digiday event pass with code SAVE2025. Ends Dec. 31
Subscribe
|
Login
Reader
Digiday+ Member
Subscribe Now
Digiday+ homepage
FAQ
Account Overview
Logout
Save $300
on any 2025 Digiday event pass with code SAVE2025. Ends Dec. 31
News
Digiday +
Podcasts
Events
Awards
News
Digiday +
Podcasts
Events
Awards
Hot Topics
The Programmatic Publisher
The Programmatic Marketer
Marketing on Platforms
Life Beyond the Cookie
Brands in Culture
Gaming & Esports
Modern Newsroom
All Topics
Login
Subscribe
My Account
Logout
Special Projects
Digiday+ Research
WTF Series
Newsletters
Marketers may become part of the culture war — even if they didn’t intend to be
Media
Marketing
Media Buying
Future of TV
Español
Special Projects
Digiday+ Research
WTF Series
Newsletters
Mitchell Parton
Mitchell Parton
Generative AI
AI personalization played a bigger role in this year’s Black Friday and Cyber Monday
Retail Revolution
Why retailers like Kroger & Walmart are adding streaming services to their membership programs
Generative AI
How Walmart is evolving its data analytics platform to reflect an AI-driven focus
Generative AI
Brands are cautious about Google and Meta’s generative AI holiday ad push
Gaming & Esports
‘A long-game move’: Why Coach is entering Roblox to win over younger shoppers
