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Omnicom lands Coca-Cola’s North American media business, as WPP retains its global remit
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Limited spots remain:
Join us Dec. 1-3 in Nashville for the Digiday Programmatic Marketing Summit
REGISTER
Mitchell Parton
Mitchell Parton
Retail Media Rewritten
Retailers are rushing to build AI apps. It’s unclear if shoppers will use them
The Creator Economy
Creator content has become critical for retail media networks
Beyond Ads
Aldi hires Instacart to power its U.S. website instead of developing it in-house
Strategizing for the Future
Lowe’s is fighting to prevent AI agent overload
Beyond Ads
Retailers turn to digital rebates as alcohol sales slump
Retail Media Rewritten
Best Buy wants to be the hub for AI-powered hardware like glasses, laptops
Brands in Culture
Target CEO says ‘busy families’ will be company’s focus as it seeks growth
Retail Media Rewritten
Target looks to e-commerce, advertising investments to help grow the business
Managing Through Crisis
Brands celebrate tariff reprieve, but fresh uncertainty looms
Business of AI
Walmart says AI users build 35% bigger baskets than others
Business of AI
AI is changing how retailers select tech partners
Retail Media Rewritten
Why Walmart is basically a tech company now
Brands in Culture
ICE has become a national issue for Target
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