Michael Bürgi

Michael Bürgi

Michael Bürgi

Evolving Agencies

As cookies fade, more agencies make bets on consumer research panels — and their first-party data
Digiday Media Buying Summit

Overheard at DMBS Spring 2024: problems and solutions to retain talent
Generative AI

IPG places ‘first-to-market’ bets with Adobe on latest generative AI tools
Agency Culture

Indie Traction re-emphasizes client service in a bid to rewrite what it means to be a media agency
Member Exclusive

Media Buying Briefing: Topics we’ll tackle at the Media Buying Summit next week
Agency Culture

How Media by Mother applies design details to digital work
Evolving Agencies

Meet the People breaks out a standalone media agency, Swell Media
Member Exclusive

Media Buying Briefing: What holding companies’ 2023 earnings (so far) tell us about their future
Business of TV

New sports streaming service will upset the balance of power in TV, media buyers say
Brand Safety

Never heard of Adfidence? You might soon if you have brand safety concerns
Member Exclusive

Media Buying Briefing: How the holding companies are taking differing approaches to rolling out gen AI
Member Exclusive

Media Buying Briefing: Strategy veteran Anush Prabhu says agencies need to change how they help launch brands
Generative AI

CourtAvenue’s new generative AI platform, Genjo, set to launch with Kia, e-commerce clients

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