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Brands’ interest in “Grand Theft Auto” is mounting — but questions about brand safety remain
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12 SPOTS LEFT:
Join us at the Digiday Publishing Summit from March 24-26 in Vail
VIEW EVENT
Michael Bürgi
Michael Bürgi
Brand Safety
Elon Musk aims to charm marketers with vow to focus on ‘compelling’ Twitter content and transparency
Member Exclusive
Media Buying Briefing: Reddit expands outreach to independent agencies as its ad revenue rises
Experimental Channels
Will National CineMedia’s bankruptcy drag cinema advertising down with it?
Navigating Economic Instability
Horizon Media’s latest inflation report shows things are getting worse for consumers
Navigating Economic Instability
Some B2B agencies see a spike in business as market conditions remain unclear
Experimental Channels
Apollo Partners guides its Coupa client deeper into Yankee Stadium based on early success
Business of TV
Netflix’s CPM still under media buyers’ skin months into its disjointed push into advertising
Member Exclusive
Media Buying Briefing: How Traction evolved into a marketing accelerator, and what that means
Digiday @ DMEXCO
Terry Kawaja explains why he invested in Possible, the Dmexco founder’s new conference
Member Exclusive
Media Buying Briefing: Decarbonization efforts struggle to find ‘pre-competitive’ footing
Privacy
What SXSW got right on AI — and what it missed, according to Hearts & Science’s Wilson Standish
Member Exclusive
Media Buying Briefing: Overheard at last week’s Media Buying Summit in New Orleans
Evolving Agencies
Tombras invests millions in tech with Clinch and others to take on the holding companies
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