Lucinda Southern

UK Senior Writer/Reporter

lucinda@digiday.com

Ad Blocking Wars

Axel Springer pushes on in its legal fight against ad blocking

by Lucinda Southern
Ad Blocking Wars

The crisis that never was: Why mobile ad-blocking fears haven’t been realized

by Lucinda Southern
The Programmatic Publisher

‘It can be a money-printing machine’: The incredible revival of auto-refreshing ads

by Lucinda Southern
How Pinterest is pitching its ad business in the UK

by Lucinda Southern
In 2020, publishers will arm up for the churn war

by Lucinda Southern
Life Beyond the Cookie

Google’s Chrome browser update won’t kill the cookie

by Lucinda Southern
The Programmatic Publisher

‘A silent assassin’: Brand safety tags slow publisher sites

by Lucinda Southern
Publishing in the Platform Era

How social-food publisher Twisted expanded into brand content and commerce

by Lucinda Southern
Life Beyond the Cookie

How Time Out is preparing for life after cookies

by Lucinda Southern
Beyond Ads

Inside Good Housekeeping’s affiliate commerce business

by Lucinda Southern
Life Beyond the Cookie

Study shows cookies slow down pages and cause data leakage

by Lucinda Southern
Publishing in the Platform Era

Inside the Sky News-BuzzFeed UK election show

by Lucinda Southern
Publishing in the Platform Era

London calling: Reddit revs up its pitch for UK ad buyers

by Lucinda Southern

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