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Media agencies build audit tools to prevent AI agents from overcharging
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Only a few spots left to join us for the Digiday Publishing Summit
Join us Sept. 14-16 in Miami to connect with top publishing leaders
SECURE YOUR SEAT
Kimeko McCoy
Kimeko McCoy
The Creator Economy
Digiday staffers tackle the creator vs. influencer divide
The Creator Economy
Dick’s invests in in-house influencers as brands seek control
Super Bowl
Avocados From Mexico turns to AI to advertise around the Super Bowl instead of a TV buy
Super Bowl
The case for and against influencer-led Super Bowl ads
Digiday @ CES
CES 2026: Agentic AI hype vs. media buyers’ pragmatism
The Sports Marketing Playbook
Why cookware brand HexClad is sitting out of the Super Bowl for a broader field
Life Beyond the Cookie
Inside the brand and agency scramble for first-party data in the AI era
Retail Media Rewritten
Walmart Connect takes a play out of the Amazon playbook to make agentic AI the next battleground in retail media
The 2026 Notebook
Crisis, culture and costs: The new reality of the modern CMO
The Business of AI
‘The year where the dust settles’: Digiday editors share 2026 predictions
Marketing on Platforms
After watching X’s ownership issues play out, marketers brace for TikTok whiplash in 2026
The Sports Marketing Playbook
Cheez-It bets on ‘Prince Cheddward’ mascot in an overcrowded sports marketing arena
The Business of AI
How marketers rank this year’s generative AI image, video tools
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