Kimeko McCoy

Kimeko McCoy

Experimental Channels

Fortune cookies, the Sphere and more: How advertisers are taking OOH beyond billboards
The Creator Economy

FTC updates prompt influencer marketing to revisit murky practices, avoid hot water for failure to disclose ads
Marketing on Platforms

Here are the cases for and against the so-called unhinged social media manager
Marketing on Platforms

Why Google’s head of ad tools in the Americas thinks the AI revolution is a good problem
The Creator Economy

The case for and against micro-influencers
Marketing on Platforms

As cannabis advertising goes mainstream, guidelines take shape
Marketing on Platforms

‘All these text based apps are screaming for space’: Social media professionals grapple with Twitter competitors
Marketing on Platforms

Meta’s Alvin Bowles on next steps for Reels ads
The Creator Economy

What Shein’s misstep means for the influencer marketing industry
Digiday @ Cannes

Resumen de Cannes: A pesar de las preocupaciones económicas, la industria sigue como siempre en Cannes
Digiday @ Cannes

Cannes Briefing: Despite economic worries, industry carries on as usual in Cannes — plus CMO video series
Digiday @ Cannes

Execs differ on what form AI will take in their companies at Cannes — but agree it will have a place
Digiday @ Cannes

Resumen de Cannes: Tras la reacción en contra del marketing “woke”, se reconsidera el mensaje orientado a un propósito

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