Kimeko McCoy

‘TikTok is changing small brands’ lives’: How a startup drink brand is using the social platform, after going viral on it

‘There’s only so much low-hanging fruit’: Why advertisers are ramping up more full-funnel marketing strategies

‘Starting to think more in a brand building way’: How DTC brand Adore Me is diversifying its media mix

‘We want to be in the places where they’re going to be’: How Shutterfly is reintroducing itself to younger shoppers

‘That weight is very heavy’: Minority-owned agencies grapple with spike in work as the industry makes good on DE&I promises

How a Black, female-founded agency is creating space for more than straight, white men

‘We looked to digital’: How a regional grocery chain is using Facebook live shopping to get in front of more online shoppers

Predictions versus realities: Digiday takes a look back at 2021

‘A future-proofed way to reach people’: Why Hydrow rowing company is rethinking its media mix with OOH and video

‘This is our time to dance’: How agencies are celebrating the holidays in a new wave of the pandemic

Those with painful menstrual cycles find solace in seeking private relief while working from home

‘We need to get past talking about pronouns in bathrooms’: How Publicis Groupe is making a more gender-inclusive workplace

How Duolingo is using its ‘unhinged content’ with Duo the Owl to make people laugh on TikTok