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Google’s AdX unit has begun striking deals with media agencies
Media
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Future of TV
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Jack Marshall
Jack Marshall
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This is How the Ad World Sees Itself
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Life on an Agency Trading Desk
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Targeted Ad Opt-Outs Not Slowing Digital Industry
Marketing
Life of a Media Buyer
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How Smartphones Influence Buying
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Ad-Targeting Critic’s View
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Worth Reading: Web is Dead, It’s All About Mobile
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ESPN Mobile Ad Secret: TV Budgets
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Google Pays Users for Browsing Data
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Second-Screen Super Bowl Was a Letdown
The Confessions
Confessions of a Young Digital Media Planner
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Facebook Plans to Finally Run Mobile Ads
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Mobile Apps Made Easy (and Free)
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