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Google’s ad tech empire rests on how well it can make these key arguments
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Marketing
Target extends private-label push with Cloud Island expansion
Marketing
‘Digital can’t save anyone’: What went wrong at Pier 1 Imports
Publishing in the Platform Era
Facebook and The Q have been growing HQ trivia competitors overseas
Member Exclusive
Digiday Research: With in-house agencies, marketers benefit from increased control more than cost savings
Beyond Ads
UK publishers are dabbling in product creation
Retail Revolution
Retailers rethink physical stores as click-and-collect catches on
Marketing
Mastercard’s in-house content agency plots international expansion
Publishing in the Platform Era
Facebook is funding more programs catering to local news publishers
Media
Ad blocking is still a ‘substantial threat to publisher revenue streams’
Marketing on Platforms
Snapchat has a bad ad problem, but buyers aren’t fazed
Brands in Culture
Weed brands turn to merch and events to attract new customers
Marketing
To compete with Amazon, Walmart and eBay are spending on logistics
Modern Newsroom
Despite limitations, publishers plot more augmented reality for 2019
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