Publishing in the Platform Era
Audiences consume most of their content across their favorite platforms. The question for publishers is where to put their content — and how much of it to put there — as platforms come between them and their audiences.
-
Pitchfork bolsters live streaming output with ‘Listening Club’
May 12, 2020 • 3 min read -
Six months in, Facebook News remains a question mark to publishers
May 11, 2020 • 3 min read -
With no games, sports publishers turn to user-generated content
April 27, 2020 • 3 min read -
How Augustus is building a youth-focused media brand in Saudi Arabia
March 20, 2020 • 5 min read -
A trillion views in, Complex looks to make money from its booming TikTok audience
March 20, 2020 • 3 min read -
Video creators cede mid-roll ad placement control to Facebook
March 11, 2020 • 3 min read -
Inside NowThis’s restrained TikTok content strategy
March 11, 2020 • 3 min read -
How Le Monde uses Whatsapp to reach African readers
February 25, 2020 • 3 min read -
Publishers are optimistic about Flipboard’s new video subscription product
February 13, 2020 • 4 min read