Subscriptions
Publishers need direct payments from their audience to complement the difficult ad business.
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How Norwegian daily Aftenposten doubled digital subscribers in a year
February 13, 2017 • 4 min read -
The Wall Street Journal to close Google loophole entirely
February 10, 2017 • 3 min read -
‘Not a schmooze sell’: Pricey publisher subscriptions require a special sales approach
February 8, 2017 • 3 min read -
Road to 1 million: The Guardian has gone from 15,000 to 200,000 paying ‘members’ in the past year
February 2, 2017 • 4 min read -
The Trump bump: Slate’s paying membership jumps 46 percent after the election
January 18, 2017 • 3 min read -
The difficulty of driving subscriptions through Apple News
November 4, 2016 • 4 min read -
How The Washington Post grew digital subscriptions 145 percent
July 12, 2016 • 4 min read -
How the FT drove digital subscriptions sales by 600 percent over Brexit weekend
June 29, 2016 • 4 min read