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‘Some brands will continue to take liberties’: Confessions of an influencer marketer on brands misusing creator content

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LAST CHANCE:

Ten passes left to attend the Digiday Publishing Summit

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The Programmatic Publisher

The automation of buying media has created significant challenges and opportunities in the publishing landscape.

The Programmatic Publisher

After 18 months in the oven, Forbes’s first party data play hits the market

February 16, 2021
The Programmatic Publisher

With Forte, Vox Media looks to drive a majority of display revenue with its first party data

February 11, 2021
The Programmatic Publisher

Publishers worry Taboola’s SPAC funding could make them more dependent on its ad revenue

February 8, 2021
The Programmatic Publisher

Why a tweet from California’s AG about a global privacy tool has companies scrambling

February 8, 2021
The Programmatic Publisher

‘We had to take full ownership of data’: Why Denmark’s biggest news site cut reliance on Google’s tech

January 27, 2021
The Programmatic Publisher

Cheatsheet: PubMatic plots path to growth as a public ad tech vendor

December 10, 2020
The Programmatic Publisher

‘Table stakes’: Why publishers’ first-party data has become prerequisite to programmatic ad sales

December 7, 2020
The Programmatic Publisher

‘A common set of interests between publishers and privacy nerds’: Why publishers are backing the sequel to ‘Do Not Track’

October 9, 2020
The Programmatic Publisher

‘Not a lot of experimenting going on’: Ad buyers cut back on ad format experimentation

September 30, 2020
The Programmatic Publisher

‘Total whack a mole’: Rogue political ads create mounting brand safety problems for publishers

September 25, 2020
Going Global

‘We’re about hiring journalists’: Insider Inc. launches third global news hub in Singapore

September 17, 2020
The Programmatic Publisher

Why the Taboola-Outbrain deal fell apart and what it means for publishers

September 9, 2020
The Programmatic Publisher

‘Supercharging contextual’: Publishers eye potential for contextual ad revenue growth

September 3, 2020

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