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Omnicom lands Coca-Cola’s North American media business, as WPP retains its global remit
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Limited spots remain:
Join us Dec. 1-3 in Nashville for the Digiday Programmatic Marketing Summit
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Evolving Agencies
Digiday+ Media Buying Briefing
Media Buying Briefing: Agencies focus on the practical rather than the theoretical at this year’s CES
January 9, 2023
Evolving Agencies
Stagwell arms its Marketing Cloud quiver with its growing AR business, QR code functionality
January 4, 2023
Member Exclusive
Media Buying Briefing: Where media agencies will focus their energies this year
January 2, 2023
Evolving Agencies
Dentsu’s Jacki Kelley on her expanded client remit in the wake of a parent company restructure
December 26, 2022
Evolving Agencies
How agencies approached the metaverse in 2022, and what potential it holds for 2023
December 23, 2022
The Confessions
Confessions of a copywriter on creativity, returning to the office and ‘butts in seats mentality’
December 20, 2022
Member Exclusive
Media Buying Briefing: The good, the bad and the ugly of 2022 for media agencies
December 19, 2022
Evolving Agencies
UM expands commerce media practice for clients Johnson & Johnson, EJ Gallo Winery, others with newly expanded unit
December 14, 2022
Member Exclusive
Media Buying Briefing: S4 Capital’s Sorrell, Media.Monks’ Olsen on why Accenture, not the holding companies, is their most complete rival
December 12, 2022
Evolving Agencies
‘You have to do a different way of marketing’: How Digitas’ Danisha Lomax challenges the industry’s DE&I efforts
December 12, 2022
Evolving Agencies
As influencer marketing grows up, brands, agencies experiment with new content tools like bots
December 9, 2022
Evolving Agencies
Why PMG’s Nike win doesn’t seem all that unusual for the indie media agency
December 2, 2022
Content & Commerce
Martin Sorrell-backed S4S Ventures, Bertelsmann invest $10M in data asset management outfit as it blends new content, analytics-based marketing for clients
November 22, 2022
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