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In Graphic Detail: The scale of the challenge facing publishers, politicians eager to damage Google’s adland dominance
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    573 Results for ‘wtf’
  • Member Exclusive

    Marketing Briefing: As the Google antitrust trial wraps, marketers weigh future of paid search ad spend

    May 7, 2024
  • Member Exclusive

    Marketing Briefing: As M&A rebounds, ‘it all hinges upon the CMO having a seat at the table’

    February 27, 2024
  • Member Exclusive

    Marketing Briefing: As influencer marketing RFPs mature, measurement, attribution and emerging trend strategies come into focus

    January 23, 2024
  • Sponsored

    Guide: WTF is CTV incrementality?

    November 15, 2022
  • Member Exclusive

    Marketing Briefing: Despite the rapid rise of the creator economy, the Super Bowl relied on traditional celebrities — a lot of them

    February 13, 2024
  • Sponsored

    WTF is the CTV tech stack?

    November 15, 2022
  • WTF Series

    WTF is device fingerprinting?

    November 21, 2022
  • WTF Series

    WTF is the global privacy control?

    February 6, 2023
  • Generative AI

    AI Briefing: Gale debuts generative AI platform for media-buying

    March 18, 2024
  • The lead image is an illustration of a robot watching TV.
    WTF Series

    WTF is pod bidding?

    December 12, 2022
  • Experimental Channels

    The Rundown: Threads finally takes a step toward the fediverse

    December 15, 2023
  • Member Exclusive

    Marketing Briefing: Madison Avenue, Hollywood get closer, with marketers more ‘open to bigger investments’ in entertainment

    March 5, 2024
  • Sponsored

    WTF are conversions APIs?

    September 29, 2022
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