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    545 Results for ‘wtf’
  • Member Exclusive

    Marketing Briefing: Renewed call to ban TikTok could push creators, ad dollars to YouTube Shorts and Instagram — which may hurt creators

    March 12, 2024
  • Member Exclusive

    Marketing Briefing: How marketers’ perception of linear TV is changing

    September 19, 2023
  • Member Exclusive

    Marketing Briefing: In uncertain economic times, marketers are getting back to the ‘fundamentals’

    June 27, 2023
  • Generative AI

    AI Briefing: More companies are advertising AI as spending picks up

    October 30, 2023
  • Play Button
    WTF Series

    WTF are seller-defined audiences?

    September 12, 2022
  • Member Exclusive

    Marketing Briefing: Why concerns of influencer marketing oversaturation are overblown

    August 8, 2023
  • The header image shows an illustration of a person holding a flag surrounded by a group of people and newspapers strewn below them.
    WTF Series

    WTF is dunning?

    May 10, 2022
  • WTF Series

    WTF is the IAB’s Multi-State Privacy Agreement?

    January 16, 2023
  • election
    Member Exclusive

    Media Briefing: News publishers prep for possible ad slumps as election season nears

    May 9, 2024
  • pivot to video
    Member Exclusive

    Future of TV Briefing: The implications of IAB Tech Lab’s in-stream vs. out-stream video ad guidelines

    December 7, 2022
  • woman employees
    WTF Series

    WTF are ‘status quo’ protections for publishing unions?

    October 25, 2022
  • Illustrated TVs that evolve from a small TV to a larger TV in 5 panels.
    Member Exclusive

    Future of TV Briefing: Streaming ad sellers need supplementary inventory sources

    January 25, 2023
  • WTF Series

    WTF is the TV upfront?

    May 16, 2022
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