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573 Results for ‘wtf’

Member Exclusive

Marketing Briefing: As the Google antitrust trial wraps, marketers weigh future of paid search ad spend

May 7, 2024
Member Exclusive

Marketing Briefing: As M&A rebounds, ‘it all hinges upon the CMO having a seat at the table’

February 27, 2024
Sponsored

Guide: WTF is CTV incrementality?

November 15, 2022
Member Exclusive

Marketing Briefing: As influencer marketing RFPs mature, measurement, attribution and emerging trend strategies come into focus

January 23, 2024
Member Exclusive

Marketing Briefing: Despite the rapid rise of the creator economy, the Super Bowl relied on traditional celebrities — a lot of them

February 13, 2024
Sponsored

WTF is the CTV tech stack?

November 15, 2022
WTF Series

WTF is device fingerprinting?

November 21, 2022
WTF Series

WTF is the global privacy control?

February 6, 2023
Generative AI

AI Briefing: Gale debuts generative AI platform for media-buying

March 18, 2024
WTF Series

WTF is pod bidding?

December 12, 2022
Experimental Channels

The Rundown: Threads finally takes a step toward the fediverse

December 15, 2023
Member Exclusive

Marketing Briefing: Madison Avenue, Hollywood get closer, with marketers more ‘open to bigger investments’ in entertainment

March 5, 2024
Sponsored

WTF are conversions APIs?

September 29, 2022

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