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2520 Results for ‘tiktok’

Brands in Culture

Why Tractor Supply Company made its TV ad to look like TikTok

November 30, 2022
Super Bowl

‘It’s creativity, it’s not media budget’: How Duolingo’s CMO Manu Orssaud advertised around the Super Bowl

February 11, 2024
Marketing on Platforms

TikTok’s latest ad product rollout aims to make creators’ (and advertisers’) lives easier — for the most part

October 14, 2022
Member Exclusive

Marketing Briefing: How co-branding became ‘a key piece’ of how marketers plan their year

November 26, 2024
Beyond Ads

BodyArmor works with Jennifer Lopez to boost brand awareness beyond fitness, sports fans

April 4, 2023
Generative AI

‘There needs to be an AI clause’: AI hype sparks influencer contract overhauls for name, image and likeness

August 19, 2024
Member Exclusive

Future of TV Briefing: How TV and streaming businesses fared in the fourth quarter of 2022

March 1, 2023
Member Exclusive

Media Briefing: Why business publishers are finding value in social video ad revenue

June 6, 2024
Looking Back/Ahead to 2024

A look at holding company 2024 ad spending forecasts

December 8, 2023
Marketing on Platforms

Bluesky uncovered: separating myth from reality in its post-election surge

November 20, 2024
Beyond Ads

Inside Outback Steakhouse’s TikTok, Instagram strategy with its NIL athletes

November 3, 2022
Member Exclusive

Media Buying Briefing: Havas joins race to find answers to clients’ zero-click search queries

August 18, 2025
Beyond Ads

ESPN bets big on TikTok to become ‘home of hockey’ for Gen Z fans

October 17, 2022

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