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Results for ‘tiktok’
Member Exclusive
Digiday+ Research deep dive: Marketers cut way back on X spending as brand safety concerns persist
April 12, 2024
Modern Retail
Duolingo wants to make its green owl mascot ‘as famous as Pikachu’ with its first pop-up store
August 26, 2024
Marketing on Platforms
Why health care brand Supergut traded Facebook for TikTok
November 3, 2022
Sponsored
The state of data-driven decision-making for CPG brands: How marketers are finding the clearest data signals to maximize advertising effectiveness
February 24, 2025
Member Exclusive
Media Buying Briefing: Here are five media agency trends to watch in 2024
December 18, 2023
Beyond Ads
Sprite tries to reach Gen Z, millennials with QR codes, social spend honoring hip-hop’s 50th anniversary
June 27, 2023
Member Exclusive
Media Briefing: As social platforms favor creators, publishers are left out of the referral loop
June 26, 2025
Member Exclusive
Future of TV Briefing: YouTube gives a peek at how its recommendation algorithms work
June 25, 2025
Marketing on Platforms
Why a DTC jewelry company is placing its bets on organic growth via TikTok
September 28, 2022
Generative AI
Google rolls out more tools for advertisers — including new formats for AI-generated search
May 22, 2024
Marketing on Platforms
Inside Ocean Spray’s holiday TikTok strategy with JoJo Siwa
November 9, 2022
The 2023 Notebook
Marketers to focus on Gen Z in 2023 with dollars moving to TikTok, raw approach to creative
January 3, 2023
Social Fragmentation
When social media platforms start to look alike, the key differentiator is in their roots
March 10, 2023
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