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Publicis vs. The Trade Desk isn’t really about transparency – it’s about who gets the margin
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Results for ‘tiktok’
Member Exclusive
Future of TV Briefing: CTV ad market’s transparency problem hits a boiling point
May 7, 2025
The Creator Economy
YouTube’s deliberate pace on scalable creator ads raises eyebrows among marketers
August 12, 2025
The 2026 Notebook
The definitive Digiday guide to what’s in and out for advertising in 2026
January 5, 2026
Marketing on Platforms
X reminds advertisers ‘there’s no substitute’ for real-time sports conversation amid competition
July 31, 2024
Digiday Podcast: Creators
How the Martin family went from part-time vloggers to a family of social media mavens
May 28, 2024
Glossy
Estée Lauder y The Ordinary comparten estrategias para TikTok Shop
November 29, 2023
Brands in Culture
Broadcasters and advertisers expected a lot from the Olympics — was it worth it?
September 18, 2024
Marketing on Platforms
TikTok touts its curated audiences to advertisers to drive Black Friday, Cyber Monday sales
October 16, 2023
Sponsored
The state of ad serving for brands and agencies: Revenue growth, channel strategies and the rise of AI
February 20, 2025
Marketing on Platforms
The Rundown: TikTok 2024 spending
November 3, 2023
CMO Strategies
CMO Strategies: A playbook for marketing channels
August 27, 2024
Super Bowl
Here’s what else a $7M, 30-second Super Bowl budget can purchase in 2025
February 4, 2025
Marketing on Platforms
Reddit is already in early testing with its own AI campaign tool
October 30, 2025
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