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‘Identity is the qualifier for AI’: Publicis’ $2.2 billion LiveRamp deal is a bet that whoever controls the data owns the AI era
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    2612 Results for ‘tiktok’
  • raining money
    Marketing

    What a $5.6m Super Bowl buy can purchase in digital media in 2020

    January 30, 2020
  • Member Exclusive

    The boycotters’ Faustian bargain: The dilemma of when to resume advertising on Facebook

    July 7, 2020
  • Illustration of a rocket launching with the TikTok logo on the side.
    Member Exclusive

    Pitch deck: TikTok is testing cost-per-click ad pricing

    November 5, 2019
  • Marketing on Platforms

    What’s trending: Experts decode Gen Z

    March 18, 2020
  • Media

    Bloomberg is rebranding TicToc to QuickTake — and expanding it as a streaming channel

    December 3, 2019
  • Marketing on Platforms

    How Mucinex enlisted TikTok creators to push cold medicine

    November 1, 2019
  • tv
    Member Exclusive

    How the future of TV was reshaped by 2020

    December 16, 2020
  • Marketing on Platforms

    Advertisers eye in-game ads as audiences swell in lockdown

    June 9, 2020
  • Publishing in the Platform Era

    With the Facebook traffic flood receded, publishers look to smaller traffic sources

    December 19, 2019
  • Media

    Everything you need to know about ByteDance, the company behind TikTok

    October 30, 2019
  • Subscriptions

    Norwegian tabloid VG has a team of 13 people creating content for younger readers

    February 6, 2020
  • Publishing in the Platform Era

    What publishers like BuzzFeed, Hearst and Vice are learning from being on TikTok

    October 23, 2019
  • Brands in Culture

    ‘It will mean we buy less on social media’: Unilever will no longer target young kids with ads

    February 13, 2020
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