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Buyers aren’t exactly won over by Netflix’s new monthly active viewers (MAV) metric
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8 seats left:
Join us Dec. 1-3 in New Orleans for the Digiday Programmatic Marketing Summit
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2435
Results for ‘tiktok’
Glossy
Cómo planean las marcas de belleza adoptar la IA de cara al consumidor en 2024
December 28, 2023
Marketing on Platforms
The Rundown: Even with 1B active users, TikTok still lacks lots of basics
September 29, 2021
Sponsored
A brand’s guide to navigating Gen Z’s media consumption habits
October 24, 2022
Marketing on Platforms
Listerine touts ‘efficacy and benefits’ to woo new consumers with digital, OOH ads
August 30, 2022
Member Exclusive
Media Briefing: Axios enters the banner ad business
August 4, 2022
Member Exclusive
Media Briefing: Advertising and commerce ebb while subscriptions flow in publisher’s Q2 earnings reports
August 18, 2022
Experimental Channels
Why a startup snack and wellness brand is investing more in OOH advertising after viral moment success
May 4, 2022
Member Exclusive
Media Briefing: Publishers say a cookie-less future remains murky, overheard at the Digiday Publishing Summit
September 21, 2023
Member Exclusive
Future of TV Briefing: Why programmatic guaranteed deals will be a focal point in this year’s TV upfront ad market
March 30, 2022
Brands in Culture
With false advertising lawsuits on the rise, brands risk long-term harm to their image
February 24, 2023
Digiday @ Advertising Week
Advertising Week Briefing: When it comes to the metaverse, marketers focus on Web3 over gaming
October 20, 2022
Digiday @ Advertising Week
Advertising Week Briefing: Why marketers are using brevity to get Gen Z’s attention
October 18, 2022
Business of TV
Gen Z, diverse audiences the focus of ad-supported streamers, platforms and publishers on NewFronts day one
May 2, 2023
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