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12907 Results for ‘social’

The Creator Economy

In Graphic Detail: Here’s what the creator economy is expected to look like in 2026

December 5, 2025
Marketing on Platforms

As TikTok teeters, YouTube, Meta, Snapchat and more race to claim its ad dollars with incentives, discounts

January 17, 2025
Managing Through Crisis

In Graphic Detail: eMarketer forecasts how digital marketing will evolve in 2025, and beyond

June 23, 2025
Content & Commerce

How Wirecutter’s social strategy led to increased Prime Day affiliate revenue

July 25, 2023
Member Exclusive

Future of Marketing Briefing: Sora’s promise — and peril — for the creator economy

October 10, 2025
The Creator Economy

Creators are ditching Substack over ideological shift in 2025

April 1, 2025
Gaming & Esports

With a ban on the horizon, TikTok creators are changing their approach to brand partnership contracts

January 8, 2025
Strategizing for the Future

Omnicom Media Group expands its TikTok relationship to include search keyword access

January 8, 2025
The Creator Economy

‘An ethics issue’: Why some creators are re-auditing their brand deals after Hootsuite-ICE controversy

February 24, 2026
The Creator Economy

Influencer shops hope to entice creators with talent platforms that offer CTV, AI features

December 17, 2024
The Creator Economy

The state of generative AI in the creator economy

May 4, 2026
Member Exclusive

Future of Marketing Briefing: Bold call – the legacy influencer agency doesn’t fit the new market

November 21, 2025
Retail Media Rewritten

WPP estimates commerce media spending to overtake TV this year

December 8, 2025

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