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9062 Results for ‘social marketing’

The Creator Economy

Social platforms become ‘marketing engines’ as creators look for direct deals to earn money

January 24, 2024
Digiday @ Cannes

Digiday Podcast at Cannes Lions: Why Hilton CMO Mark Weinstein says the ‘hot air’ AI hype cycle isn’t over yet

June 17, 2024
Member Exclusive

Digiday+ Research deep dive: Brand marketers grow their YouTube spending while agency marketers cut back

April 29, 2024
Super Bowl

How Taylor Swift lit up advertisers’ Super Bowl playbooks

February 7, 2024
The Creator Economy

‘We don’t have a social media strategy’: How Baked by Melissa’s CEO and co-founder Melissa Ben-Ishay went from founder to influencer

August 13, 2024
Member Exclusive

Media Buying Briefing: Influencer marketing looks to grow with AI avatars and shoppable content

March 4, 2024
Marketing on Platforms

What ad-free social media could mean for marketers and advertisers

October 19, 2023
Member Exclusive

CMO Strategies: The key metrics and challenges behind each social platform — from Instagram to X

November 1, 2023
Digiday+ Research

CMO Strategies: A playbook for marketing channels from social media to streaming

October 11, 2023
Member Exclusive

CMO Strategies: eBay, Hyundai, Duolingo and other advertisers share key tactics for marketing channels

September 3, 2024
Digiday Awards

LivePerson, Virgin Media, Papercup and Seismic are 2023 Digiday Technology Awards winners

August 29, 2023
Business of TV

Social video ad spending is set to outpace CTV in growth rate this year

May 5, 2026
Experimental Channels

Mientras continúa la turbulencia en X, ¿pueden las plataformas sociales alternativas captar la atención de los marketers?

May 29, 2024

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