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9073 Results for ‘social marketing’

The Creator Economy

Pride, but no budget: LGBTQ+ creators hit by ad spend drop

June 2, 2025
The Creator Economy

More money is flowing into creator marketing — just not directly to creators

September 3, 2025
Member Exclusive

Digiday+ Research: TikTok usage and spend fall as U.S. ban looms

March 6, 2025
Brands in Culture

Behind Pacsun’s strategy for keeping a pulse on the changing tastes of Gen Z

January 26, 2026
Retail Revolution

Chasing U.S. growth, Tony’s Chocolonely focuses on a retail media and social blend

December 11, 2024
Retail Revolution

Startups try to make smart bets with marketing budgets ahead of a potentially volatile summer

May 30, 2025
Digiday @ CES

At CES, Omnicom Media says Walmart purchase insights help it make better use of Meta’s influencer followers

January 6, 2026
The Confessions

‘There are too many creators’: Confessions of a creator going back to a 9-to-5 for the stability

February 27, 2025
Brands in Culture

The real winners of March Madness? Brands that move fast on NIL deals

March 19, 2026
Retail Revolution

As every screen becomes shoppable, attribution problems resurface

December 17, 2025
The Sports Marketing Playbook

Amid sports marketing’s gold rush, some brands are targeting niche fan communities

May 30, 2025
Business of TV

Meta eyes CTV expansion to fuel its next wave of ad growth

April 27, 2026
The Business of AI

In Graphic Detail: Inside the growing rift between AI efficiency and audience trust

November 24, 2025

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