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    2881 Results for ‘metrics’
  • Media

    Attribution Isn’t What’s Holding Brands Back

    March 6, 2012
  • Media

    Moneyball Comes to Publishing

    February 28, 2012
  • Media

    The Atlantic Media’s Digital Transformation

    May 11, 2012
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    Digital’s Data Deluge Inhibits Brands

    April 10, 2012
  • Media

    Feedback Loop: ‘The Pitch,’ Perry Ellis, Agency Conflicts

    May 4, 2012
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    Publishing in the Big Data Era

    April 24, 2012
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    Tumblr’s Big Brand Bet

    May 3, 2012
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    Feedback Loop: Big Data, ESPN Across Platforms and P&G’s Digital

    April 27, 2012
  • Media

    Feedback Loop: Banners, Social ROI & CMO Tenure

    May 18, 2012
  • Marketing

    Pringles Doesn’t Have a Mobile Strategy

    March 28, 2012
  • Marketing

    Why CMO Tenure is so Short

    May 10, 2012
  • Marketing

    Why Ford Believes in Google Plus

    April 2, 2012
  • Marketing

    Why Facebook Needs to Go Hyper-Local

    April 4, 2012
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