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    2881 Results for ‘metrics’
  • Marketing

    The Mobile ROI Conundrum

    October 3, 2012
  • Marketing

    Why BMW’s Best in Class on YouTube

    August 14, 2012
  • Marketing

    Grey Goose’s Shot at Pinterest and Instagram

    September 7, 2012
  • Media

    The Pros and Cons of an Online Video GRP

    July 12, 2012
  • Marketing

    Why the Ad Industry Thinks Digital Media Measurement Needs Work

    July 25, 2012
  • Marketing

    The No. 1 Concern of Digital Marketers: ROI

    July 17, 2012
  • Media

    Rethinking Online Video Advertising

    May 31, 2012
  • Media

    Publishers Shouldn’t Think Like Used-Car Salesmen

    August 27, 2012
  • Media

    Is the Portal Era Really Over?

    September 24, 2012
  • Marketing

    Why Agencies Are Failing at Facebook

    June 29, 2012
  • Marketing

    In Mobile, One Size Does Not Fit All

    July 20, 2012
  • Media

    The Viewable Impression Sea Change

    July 25, 2012
  • Marketing

    Inside AARP’s Social Media Strategy

    September 11, 2012
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