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2886 Results for ‘metrics’

Marketing on Platforms

Snapchat stops autoplay, marketers grapple with declining view counts

October 26, 2016
WTF Series

WTF is attribution modeling?

December 14, 2016
Marketing on Platforms

How Birchbox is using Snapchat to drive sales

December 6, 2016
Media

Snap to unlock budgets: Inside Snapchat’s pricey pitch to advertisers

November 3, 2016
Media

5 charts and 2 tales: The divergent states of Snapchat and Twitter

October 11, 2016
Future of TV

Why The Telegraph is now streaming TV shows

December 16, 2016
Media

Not just Facebook: Advertisers have measurement gripes with all platforms

October 10, 2016
Future of TV

‘Everything starts with the audience’: How ESPN’s ‘SportsCenter’ has moved beyond its TV roots

January 18, 2017
Media

Best of the week: Twitter’s woes and Snapchat Live Stories doubts

December 9, 2016
Sponsored

Reality check: Attribution hardships are no excuse to avoid mobile

October 13, 2016
The Confessions

‘Clients don’t know the effort that goes into it’: Confessions of an agency PR pro

November 30, 2016
Marketing

Power chords and product reviews: A day in the life of Fender’s head of digital

February 2, 2017
Media

At The Independent, ‘commercial journalists’ join the newsroom

October 5, 2016

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