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    2881 Results for ‘metrics’
  • Member Exclusive

    Media Briefing: As social platforms favor creators, publishers are left out of the referral loop

    June 26, 2025
  • Member Exclusive

    CMO Strategies: The highs and lows of the dominant social media platforms — from Instagram to YouTube

    August 6, 2024
  • Future of Measurement

    Despite retail media’s growth, in-store measurement is still playing catchup

    September 12, 2024
  • Zero-click Future

    Digiday’s comprehensive guide to what’s in and out for publishers in 2026

    December 29, 2025
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    Why news consumers are a goldmine for advertisers

    December 20, 2024
  • the state of identity
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    The state of identity: Evolving approaches to targeting, measurement and transparency

    December 16, 2025
  • The Business of AI

    Media agencies scrutinize paid search adjustments amid zero-click signal confusion

    August 21, 2025
  • An illustration of a red ruler standing upright next to stacks of coins increasing in height from right to left, symbolizing growth and measurement. The background is green with a simple, minimalist design.
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    The new era of digital is outcome-focused and geo-powered

    December 9, 2024
  • Member Exclusive

    Future of Marketing Briefing: YouTube’s creator data play is an on-ramp, not a destination

    May 1, 2026
  • The Business of AI

    OpenAI’s ad push begins, and The Knot is co-piloting

    March 3, 2026
  • The Creator Economy

    Plus Company agencies combine forces on a new influencer marketing model

    October 3, 2024
  • The Programmatic Marketer

    Amazon tightens its grip on TV ads with AI tool built for upfront negotiations

    March 4, 2025
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