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Omnicom lands Coca-Cola’s North American media business, as WPP retains its global remit
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2561
Results for ‘global creative’
The Creator Economy
Publicis intends to acquire Influential as it expands influencer marketing offerings
July 26, 2024
The Creator Economy
Whalar Group bets on 24,000 square-foot creator campus to broker brand deals, recruit talent under one roof
March 7, 2025
Member Exclusive
Ad Tech Briefing: Google’s AI updates are portent of antitrust cases to come
May 27, 2025
Member Exclusive
Digiday+ Research: Marketers’ AI use rises, but tech skills stall
May 7, 2026
The Creator Economy
Influencer partnerships expand, though unevenly across the creator economy
November 17, 2025
Member Exclusive
Media Buying Briefing: Looking at the implications of Omnicom’s IPG purchase, including if it doesn’t happen
December 16, 2024
Evolving Agencies
Indie agencies are betting on tech to outmaneuver the big guys
February 27, 2025
Member Exclusive
Marketing Briefing: How the current chaos affects influencer marketing
April 22, 2025
Member Exclusive
Media Buying Briefing: Buyers to weigh the flexibility of digital with the Upfront’s legacy scale
May 12, 2025
Business of AI
From Dentsu to Apollo Partners, the buildout of AI tools and talent at agencies is picking up pace
August 13, 2025
Member Exclusive
Future of Marketing Briefing: Accenture’s Whalar bet: own the room when creator marketing gets complicated
June 12, 2026
Brands in Culture
Behind Pacsun’s strategy for keeping a pulse on the changing tastes of Gen Z
January 26, 2026
Strategizing for the Future
Criteo is subject to a takeover bid, further proving private equity’s continued interest in ad tech
July 8, 2026
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