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2221 Results for ‘global creative’

Gaming & Esports

Why 2024 could be the year mobile gaming inventory goes premium

January 18, 2024
Generative AI

With ‘Charlie,’ Pfizer is building a new generative AI platform for pharma marketing

February 22, 2024
Member Exclusive

Media Buying Briefing: Publicis Media’s Jessica Berger on AI and innovation

July 8, 2024
The Creator Economy

Influencer spending increases in Q4 after election blackout as brands integrate channels, commerce

November 13, 2024
Digiday @ Cannes

Cannes Briefing: What to expect out of Cannes Lions 2024

June 17, 2024
Generative AI

The ad industry is obsessed with AI — but what about its energy use and sustainability?

June 25, 2025
Marketing in Sports

Why the NBA is helping basketball creators make longer YouTube videos

October 24, 2024
Gaming & Esports

How mobile game publisher HOMA worked with TikTok to create a viral hit inspired by #CleanTok

January 2, 2025
Going Global

How British GQ’s Adam Baidawi reimagined the legacy men’s luxury publication for a modern, global audience

January 30, 2024
Marketing on Platforms

X is on the hunt for more ad dollars at its latest client council meeting

September 18, 2024
Member Exclusive

Media Buying Briefing: What’s going on with the holding companies in India?

April 8, 2025
Future of Measurement

Despite retail media’s growth, in-store measurement is still playing catchup

September 12, 2024
The Creator Economy

In a booming influencer economy, creators seek standardization for payment terms

February 15, 2024

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