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1523 Results for ‘focus group model’

Gaming & Esports

As the almost-billion-dollar esports betting industry expands, companies are seeing green beyond early-stage challenges

September 22, 2021
Publishing in the Platform Era

Inside Newsbreak’s search for stability in its nearly year-old creators program

October 4, 2021
Brands in Culture

‘The code is still there’: Why O2’s Fortnite gig is just the start of a brand extension

June 28, 2021
Member Exclusive

CMO Summit Recap: Marketers brace to take on the metaverse in a big way

February 14, 2022
Work Life

‘Change without story is a mandate, change with story is purpose’: Why marketing and comms execs are being tapped for chief-of-remote roles

August 2, 2021
Managing Through Crisis

‘It’s all a matter of within limits’: Advertising’s economic recovery is in full swing, but can it last?

August 9, 2021
Life Beyond the Cookie

GroupM’s Kieley Taylor and Amanda Grant are on the lookout for the future of identity in advertising

March 9, 2021
Work Life

More companies institute vaccine mandates as employees increasingly demand it

September 6, 2021
Sponsored

What sustainable app monetization looks like in 2021

April 19, 2021
Member Exclusive

Media Briefing: Publishers’ programmatic ad businesses have rebounded to pre-pandemic levels

July 22, 2021
Work Life

‘Touchdown spaces’, blended meetings and proximity bias: businesses tackle practical realities of hybrid models

April 26, 2021
Retail Revolution

‘Work, play, live’: How pandemic home life is changing the mall

September 8, 2021
Member Exclusive

Media Briefing: As Pride Month approaches, LGBTQ+ media companies are seeing last-minute growth in ad spend

May 20, 2021

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