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23150 Results for ‘digiday’

Marketing on Platforms

Snapchat’s programmatic augmented reality ads are gaining traction

May 16, 2018
Subscriptions

In the pivot to paid, publishers fear the churn spiral

May 16, 2018
Marketing on Platforms

‘A clone of Facebook’: Snapchat’s beta test of its reach and frequency tool is helping media buys

May 16, 2018
Subscriptions

The Telegraph’s Robert Bridge on pivoting to a freemium model

May 16, 2018
Future of TV

YouTube channels are seeing a lift in live video viewership

May 16, 2018
Marketing

Consensus frenzy highlights crypto’s growth and diversity

May 16, 2018
Data Regulation

Google’s go-it-alone approach to GDPR rankles publishers

May 15, 2018
The Programmatic Marketer

Once a must-have, marketers sour on DMPs

May 15, 2018
Content & Commerce

Hearst Magazines Digital Media is launching a 20-person data studio

May 15, 2018
Future of TV

Why Minute Media has branched out into esports

May 15, 2018
Brands in Culture

Why Lush features men and women alike in its marketing

May 15, 2018
Marketing on Platforms

Lexus tests Foursquare’s location data with latest car campaign

May 15, 2018
Data Regulation

The extremist approach to GDPR: Some US publishers consider blocking European visitors

May 15, 2018

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