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WPP CFO says The Trade Desk operates in a smaller slice of the ad market
Media
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Only five seats remain
for the Digiday Programmatic Marketing Summit, May 6-8 in Palm Springs.
SECURE YOUR SEAT
2016
Results for ‘day in the life’
Member Exclusive
Media Briefing: Publishers are still prepping for cookie deprecation despite Google’s delay
May 2, 2024
Gaming & Esports
How PewDiePie’s rebrand shows gaming creators’ growing focus on brand safety
June 16, 2023
Member Exclusive
Media Briefing: Publishers use proprietary research to pitch prospective advertisers
March 14, 2024
Business of TV
A Q&A with Netflix’s Jeremi Gorman on her New Year’s resolutions for 2023
December 20, 2022
Member Exclusive
Media Buying Briefing: Strategy veteran Anush Prabhu says agencies need to change how they help launch brands
January 29, 2024
Member Exclusive
Media Briefing: Some publishers say payment terms are up to half a year, causing cash flow issues
April 27, 2023
Super Bowl
Why one agency is drawing inspiration from Jesus and avocados for Super Bowl marketing
February 3, 2023
Beyond Ads
Liquid I.V. spends more in ads to reach Gen Z, millennials
May 9, 2023
Agency Culture
Culture Brands’ Eunique Jones Gibson wants to help brands uplift, empower stories for African Americans
June 6, 2023
Beyond Ads
Kraken aims to spark ‘new wave of crypo marketing’ during the downturn and distrust
October 19, 2023
Member Exclusive
How media buyers view the retail media landscape — from Amazon to Walmart to Wawa
March 21, 2024
Member Exclusive
Marketing Briefing: As in-housing becomes a mainstay, marketer mindsets on in-housing vs. agencies needs to change
May 9, 2023
Member Exclusive
Media Buying Briefing: Why Brett Marchand doesn’t see Plus Company as a holding company
December 4, 2023
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