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99
Results for ‘cpc’
Member Exclusive
Pitch deck: TikTok is testing cost-per-click ad pricing
November 5, 2019
The Confessions
‘Facebook support is like going to the DMV’: Confessions of a frustrated media buyer
December 2, 2019
The Confessions
‘It’s tougher for media buyers to get wins’: Confessions of a DTC media buyer on the consequences of rising CPAs
December 5, 2019
Marketing on Platforms
Grocery media: Agencies are spending more CPG ad dollars on online grocers
May 29, 2019
Media
Amazon is winning lucrative shopper-marketing budgets
May 8, 2019
Marketing on Platforms
To attract direct response advertisers, Reddit adds more performance tools
February 13, 2019
Member Exclusive
Pitch deck: How Quora is selling advertisers
February 12, 2019
Media
‘It’s a shakedown’: Everything you need to know about Google’s ‘unified pricing’ product changes
April 25, 2019
The Programmatic Marketer
Ghost sites, domain spoofing, fake apps: A guide to knowing your ad fraud
January 30, 2019
Marketing
Amazon’s ad business grows 123 percent in third quarter, to $2.5b
October 25, 2018
Marketing
Cheatsheet: Everything you need to know about Amazon’s advertising consolidation
September 6, 2018
Content & Commerce
Wirecutter will launch its own deals event Aug. 21
August 8, 2018
Member Exclusive
Retail Briefing: The case against pop-up stores
August 8, 2018
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