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608 Results for ‘confessions’

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Marketing Briefing: Why marketers are using sweepstakes, prizes to gamify their Super Bowl advertising

February 8, 2022
Agency Culture

‘Now that I’m a mom, things need to change’: What a PR firm is doing to prevent burnout for working moms

October 18, 2021
Member Exclusive

Marketing Briefing: Why some brands are looking to the metaverse, NFTs to hack their way into the Super Bowl this year

February 1, 2022
Agency Culture

‘There are a lot of doors being closed’: Confessions of a PR professional of color on toxic positivity and weaponized incompetence in DE&I

November 5, 2021
The Confessions

‘That’s a lot of money that would need to be pulled’: Confessions of a marketer on cookie consent snafu

December 8, 2021
The Confessions

‘There were seven cases on various floors that week’: Confessions of a media employee who returned to the office

January 14, 2022
The Confessions

‘There’s always money for avocados, but none for Black History Month:’ Confessions of a Black ad tech senior marketer

March 5, 2021
The Confessions

‘You haven’t seen the great pains’: Confessions of a commercial crew member on the headache of execs returning to set

July 9, 2021
The Confessions

‘Walk the walk of your corporate values’: Confessions of a digital agency exec on lost leverage in its client relationship due to Covid

March 12, 2021
The Confessions

‘Our place in the value chain could be diminished’: Confessions of a publisher exec on the future of user-level identifiers

March 16, 2021
The Confessions

‘This is the equivalent of free beer’: Confessions of a strategist on how wellness platitudes aren’t enough to curb burnout

August 18, 2021
The Confessions

‘There’s no stopping work’: Confessions of an agency exec on lack of boundaries, time off amid the pandemic

April 8, 2021
The Confessions

‘Constantly have to defend or prove yourself’: Confessions of a Black PR exec on why agencies need to focus on inclusion

February 4, 2021

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