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1413 Results for ‘behavioral targeting’

Beyond Ads

Insider’s SAGA platform pulls more ad revenue this year than ’20, enabling business-side hiring spree

June 1, 2021
Life Beyond the Cookie

Penske Media eyes data studio as way to drive more portfolio-wide selling

March 19, 2021
Life Beyond the Cookie

Browser makers, now including Mozilla’s Firefox, are already ditching Google’s proposed cookieless ad targeting method FLoC

April 15, 2021
Going Global

With half a million international subscribers, The New York Times builds UK breaking news team

February 20, 2020
Life Beyond the Cookie

Why the CMO is a key, but precarious, role in facing the privacy changes Apple and Google have instituted

April 6, 2021
Marketing

Scouting report: Buy-side pros evaluate winners, challengers in retail media

March 30, 2021
Marketing on Platforms

To keep up with mobile shoppers, Peace Out Skincare brand invests in SMS marketing

May 21, 2021
Sponsored

Mobile app advertising is unlocking digital-first audiences during a screentime surge

March 24, 2021
Life Beyond the Cookie

‘We don’t have visibility’: Google’s ad targeting limits expose publishers with reliance on open programmatic market and first-party data weakness

March 8, 2021
Member Exclusive

Future of TV Briefing: Why Latin America is so big on the ad-supported streaming market’s radar

May 12, 2021
Life Beyond the Cookie

The Digiday Privacy Glossary: What it all really means

March 29, 2021
Member Exclusive

Marketing Briefing: Why marketers and agency execs are encouraging Pride marketing that ‘goes beyond June’

June 8, 2021
Data & Privacy

Cheat Sheet: Why advertisers need to know about the ‘Fourth Amendment Is Not For Sale Act’

April 21, 2021

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