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Electronic Arts has built its own ad server in a renewed push for ad dollars
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    19949 Results for ‘Branding’
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    Digiday ranks the best and worst Super Bowl 2026 ads

    February 10, 2026
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    Why authenticity beats viral tricks when advertising to teens

    March 17, 2025
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    The Sun doubles video’s share of digital revenue to 18% by betting on original programming

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    How brands are embracing sports sponsorship opportunities for the future

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    iHeartMedia launches branded podcast studio as buyers say distribution and scale are key

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  • Digiday Awards

    UBS, New York Times Advertising, Uber Advertising and The Wall Street Journal are Digiday Media Awards Europe finalists

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  • Gaming & Esports

    How Ralph Lauren’s ‘phygital’ boot sale in Fortnite shows benefits — and limits — of virtual commerce

    August 1, 2023
  • Marketing on Platforms

    Beverage brands seek out the right fit with Gen Z-focused influencer marketing

    April 13, 2023
  • The Sports Marketing Playbook

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  • Marketing on Platforms

    As users, marketers undertake Threads’ pre-ad experimentation

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  • The Sports Marketing Playbook

    Here’s what else a $8M, 30-second Super Bowl budget can purchase in 2026

    February 4, 2026
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