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CTV Advertising Strategies:

Insights from CTV leaders at Dentsu, Horizon Media and more

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12 Results for ‘oarex’

Navigating Economic Instability

Ad tech’s cash crunch: Rising interest rates, late payments and financial uncertainty

October 9, 2023
Navigating Economic Instability

Ad tech firms focus on layoffs as ad recession fears build

December 21, 2022
WTF Series

WTF is sequential liability

August 3, 2023
The Programmatic Marketer

MediaMath’s bankruptcy exposes ad tech’s cash flow and credit management challenges

July 5, 2023
The Programmatic Publisher

‘Fundamentally, the SSP business is not very attractive’: The fall out of ad tech’s latest round of closures

February 13, 2023
Navigating Economic Instability

A month after the collapse of Silicon Valley Bank, the fallout is just beginning for the ad industry

April 10, 2023
Media

‘The money is just not showing up’: Digital media companies are likely to wait even longer for payments

June 18, 2020
Sponsored

Guide: How ad tech vendors paid their debts in Q3

August 5, 2020
Member Exclusive

Finance is the new marketing: Why some ad tech companies are paying publishers early

August 4, 2020
The Programmatic Marketer

As ad tech surges, challenges remain — and not just from the coronavirus pandemic

January 5, 2021
Media

Payment terms lengthen and late payments rise for publishers

April 24, 2020
Sponsored

Trends, predictions and pitfalls: What we can learn from digital payment transparency

February 13, 2019

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