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Wellness brand Liquid I.V. trades performance marketing for streaming and OOH
August 26, 2022 • 3 min read -
TikTok’s potential U.S. ban stirs marketers, spurs contingency planning
March 13, 2024 • 6 min read -
To keep users on-site, publishers are using algorithms to ensure video relevance
July 6, 2020 • 5 min read -
Amazon’s ad business earned $9.5B last quarter, here’s how it’s pitching itself to advertisers
October 28, 2022 • 4 min read -
What if… things turned out differently for AppNexus
June 10, 2022 • 7 min read -
Future of TV Briefing: Overheard during the Future of TV Week Town Hall
April 26, 2023 • 9 min read -
Media Buying Briefing: Agencies expand their DEI goals and offer their expertise to clients
August 21, 2023 • 7 min read -
Pitch deck: How WeAre8 presents itself to advertisers as it launches in the U.S.
August 10, 2023 • 18 min read -
Case Study: How Essence plotted its approach to hybrid events
October 11, 2021 • 5 min read -
The woman behind making TikTok tick for creative agencies
November 1, 2022 • 5 min read -
How social media pros are rewriting brand playbooks for the wave of new social platforms
October 24, 2023 • 6 min read
700 Results for ‘"pivot to video"’