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4833 Results for ‘ real-time ads’

The Business of AI

Updated: DoubleVerify report, Ad fraud schemes using generative AI will increase in scale, sophistication

June 18, 2024
Audio Anywhere

SiriusXM creates a podcasting brand safety and suitability tool for advertisers

September 7, 2023
Member Exclusive

Marketing Briefing: How marketers are trying to balance performance and storytelling to build the modern ‘evergreen’ brand

August 6, 2024
Sponsored

How the digital ad industry is preparing for profound change in 2024

December 21, 2023
Experimental Channels

What Maybelline’s ‘faux OOH’ ads say about the future of advertising in augmented reality

August 11, 2023
Sponsored

How cookie deprecation, first-party data and privacy regulations are impacting the data landscape

March 11, 2024
Marketing on Platforms

How Zola CMO Victoria Vaynberg has introduced a new brand to expand its audience

March 5, 2024
Future of Measurement

PepsiCo Beverages on testing and learning its strategy in a fragmented media landscape

February 6, 2024
WTF Series

A look at Digiday’s most popular WTF explainers in 2023

December 29, 2023
Beyond Ads

Joy Robins on how she’s steering The New York Times’ ad business into the wave of change

October 31, 2023
The Business of AI

IPG places ‘first-to-market’ bets with Adobe on latest generative AI tools

March 1, 2024
The Creator Economy

How Polaroid is using influencers to pitch analog imperfection to Gen Z

August 9, 2023
Marketing on Platforms

TikTok’s potential U.S. ban stirs marketers, spurs contingency planning

March 13, 2024

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