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How USA Today Co. is trying to beat AI Overviews on World Cup news
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Special Projects
Digiday+ Research
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2465
Results for ‘ online engagement’
Member Exclusive
Programmatic for sellers: Unit 3 – Understanding how programmatic CTV/OTT is sold
November 21, 2023
Strategizing for the Future
Here are the key differences between Gen Z and Gen Alpha that brands and agencies need to understand
August 10, 2023
Marketing on Platforms
Marketers reconsider BeReal as it launches its first global brand marketing campaign
October 4, 2023
Member Exclusive
Marketing Briefing: Backlash ‘a sign of the times’ as major brands like Apple and Bumble pull ads drawing ire
May 14, 2024
Digiday @ CES
CES Briefing: Brands use CES stage to spotlight AI innovation
January 12, 2024
Digiday Awards
The Brazilian Report, Paramount Brand Studio, New York Times Advertising and The Wall Street Journal are among the 2023 Digiday Media Awards finalists
June 6, 2023
The Creator Economy
How some creators are using AI to make higher quality content – faster – for platforms
September 28, 2023
Member Exclusive
The Secret to Uplifting Paid Media Performance? Programmatic.
January 20, 2023
Marketing on Platforms
Here are the cases for and against the so-called unhinged social media manager
July 24, 2023
Brands in Culture
Brands take their intellectual properties to Hollywood — with marketing mixes to go along with them
July 7, 2023
Brand Safety
Advertisers further probe ad buying transparency on YouTube, despite platform’s protestations
July 27, 2023
Member Exclusive
Research Briefing: Amazon’s value to brands’ holiday plans spikes, Google’s stalls
December 14, 2023
Member Exclusive
Media Briefing: The pros and cons of different AI revenue models for publishers
April 10, 2025
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