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Digiday Scorecard: As competition between DSPs heats up, buyers rank market rivals
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5070
Results for ‘ online advertising’
WTF Series
A look at Digiday’s most popular WTF explainers in 2023
December 29, 2023
Google on Trial
Meet Judge Leonie M. Brinkema, who’s overseeing Google’s second antitrust case
September 9, 2024
The Programmatic Marketer
Advertisers once again try to crack open the secret sauce of platforms, this time with a savvier touch
June 14, 2024
Data & Privacy
Apple is building a demand-side platform
August 3, 2022
Google on Trial
Breaking point or breakup? Why publishers fear a Google ad breakup could backfire
September 30, 2024
Publishing in the Platform Era
Inside The New York Times’ plans to correlate attention levels to other metrics
May 24, 2024
The Programmatic Publisher
Publishers fear Google’s ‘top-level seller’ status within Privacy Sandbox proposals
April 8, 2024
The Business of AI
Updated: DoubleVerify report, Ad fraud schemes using generative AI will increase in scale, sophistication
June 18, 2024
Google on Trial
DOJ vs. Google: The arguments for and against the defendant’s (alleged) ad market monopoly
September 9, 2024
Life Beyond the Cookie
Google is getting ready to unveil how Chrome’s cookie opt-in model will work, sources say
November 14, 2024
Google on Trial
Assessing the most likely outcomes of Google’s pivotal ad tech antitrust trial
January 23, 2025
Third-Party Cookie Primer
Competition advocates urge further Privacy Sandbox delays
March 13, 2024
Brand Safety
‘A key impediment’: Brand safety tech continues to divide advertisers into haves and have-nots
August 15, 2022
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