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20190 Results for ‘ markets’

Equality and Opportunity

Indie agency Boathouse creates supplier diversity program as agencies expand external DEI efforts

May 9, 2024
Member Exclusive

Future of TV Briefing: One area where the upfront measurement currency conversation is advancing

May 22, 2024
The Confessions

Confessions of a media buyer on Google’s stranglehold on the industry

October 23, 2024
The Business of AI

Social media platforms fuel AI ad rush with new creative tools

September 5, 2024
Sponsored

The marketer’s guide to video advertising on YouTube CTV

November 7, 2023
Member Exclusive

Future of TV Briefing: TV ad buyers and sellers expect a ‘slow, long upfront’ — for now

March 20, 2024
Retail Revolution

As demand for thrifted fashion grows, eBay hopes two-pronged strategy will defend market position

May 24, 2024
The Business of AI

Unraveling the AI dilemma in media agencies: cost savings or revenue shake-up?

April 2, 2024
Member Exclusive

Media Buying Briefing: Influencer marketing looks to grow with AI avatars and shoppable content

March 4, 2024
Brands in Culture

How Klarna is using AI for cost savings, changing ‘extremely frustrating’ creative processes

May 31, 2024
Digiday+ Future of TV Briefing

Future of TV Briefing: How upfront ad sellers’ ‘advanced audiences’ pitches have, um, advanced this year

May 15, 2024
Brands in Culture

Omnicom’s Cannes strategy starts with purchase-path research showing just how much has changed

June 14, 2024
Brands in Culture

Dove pledges not to use AI in communications, spurring marketers to think about AI and ‘brand ethos’

April 11, 2024

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